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The newly launched Brad Pitt F1 movie is trending all around the world, but most would have missed a hidden cameo of the popular Sui token. In a bold entrance into Hollywood’s global spotlight, the blockchain network launched a massive branding campaign. Myste Labis’ Sui’s debut in movies would not have been on many investors’ checklists, but sources report it’s happening. Let’s discuss.

Sui Token Appears on Red Bull Car’s Halo in F1

Nearly two years after the Sui blockchain’s partnership with Oracle Red Bull Racing, a new partnership is suspected with the F1 movie, as the Sui logo allegedly appears in the film. Various social media posts, including from Yuppi Sui, Mysten Lab president Kevin Boon, and others, confirmed that the Sui token logo appeared in one of the F1 movie’s racetrack montages.

Sui token cameo

It is important to note that there’s no formal announcement or an accompanying marketing blitz. However, a brand placement in the blockbuster F1 movie starring Brad Pitt is allegedly noticed. Notably, the Film is out in cinemas worldwide and showcases big brands on Pitt’s fire suits, helmets, and the racing car.

In addition to Sui, a dozen other logos can be witnessed, including Mercedes, IWC, and others. Experts believe millions have been paid for these cameos.

Sui Token Cameo Buzz Unnoticed, Price Crashes Today

Since the Sui blockchain team has not talked about Cameo with the community, the news went largely unnoticed. Only a number of individuals who watched the movie identified the brand cameo. As a result, its impact on the price is negligible at the time of this press release. More appropriately, the Sui price is crashing today ahead of the $123M token unlock in July.

The historical data confirms that token unlocks cause the 5-15% intraday volatility. Additionally, the Sui is witnessing a consolidatory phase after its earlier uptrend. It currently trades at $2.78 with a market capitalization of $9.45B.

Sui price chartSui price chart

However, crypto analysts like Gordon predict one of the most parabolic comebacks, while others forecast a 5- to 10-fold rally in 2025.

Frequently Asked Questions (FAQs)

It is unconfirmed at the press time, but multiple social media sources have alleged that the Sui logo appears in the movie.

At the time of this press release, the Sui team has not formally announced or confirmed these claims.

The Sui price crash is due to the market’s consolidation and careful trade placement ahead of its $123M token unlock.

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Pooja Khardia

Pooja Khardia is a seasoned crypto content writer with 6+ years of experience in writing, including in blockchain, cryptocurrency, DeFi, and digital finance reporting. In her adventure journey, she is currently working with CoinGape Media and leading their Trending Section.

Here, she uses her expertise to deliver analytics, market insights, price predictions, and information on what’s trending in the crypto space, aiming to keep the crypto and web3 community updated with market trends and important insights.

Known for a user-centric and straightforward writing style, Pooja is passionate about making crypto easy and accessible. Her writing blends market research with storytelling, helping readers stay ahead in a fast-paced industry.

When not behind the keyboard, Pooja embraces her creative side through drawing and crafting. Connect with Pooja on LinkedIn or X.

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