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Canadian artist Drake has released a new single, taking swipes at old rivals, but a bar about Bitcoin has piqued the interest of cryptocurrency traders. Drake’s reference highlights the asset’s price swings amid fresh chatter around a new all-time high (ATH).

Drake References Bitcoin In New Song

Ahead of the release of an upcoming album, Canadian rapper Drake released “What Did I Miss,” a new single addressing fake friends and frenemies. However, a Bitcoin reference in the new song has generated a buzz among cryptocurrency enthusiasts.

At the end of the first verse, Drake describes his plans for revenge as akin to Bitcoin, alluding to its volatility. He suggests that the timeline of his revenge plans can change at will as he plots against friends who betrayed him in his high-profile feud with Kendrick Lamar.

“I look at this sh*t like BTC. Could be down this week, then I’m up next week,” read the lyrics.

Bitcoin has historically had streaks of wild volatility, famously surging from $1,000 to $20,000 and crashing to $3,000 in the 2017 bull run. In 2025, Bitcoin traded between $75K and $111K, showing glimpses of its volatile nature. Experts remain divided over the future of the asset’s price, with projections pointing to lows of $90K and highs $140K, ahead of FOMC and CPI data.

The latest Drake-Bitcoin reference extends the rapper’s affinity with the largest cryptocurrency. Previously, Drake has placed a series of high-profile bets with Bitcoin on Stake, a crypto-gambling platform. Last year, Drake shared a video of Michael Saylor predicting that “Bitcoin will eat gold” to his over 146 million IG followers

Incoming All-Time High For The Largest Cryptocurrency

Chatter for a new Bitcoin price all-time high has surged in recent weeks, driven by fresh market sentiment outside the Drake buzz. Right off the bat, the odds for a Fed rate cut have risen in July, triggering the belief of an imminent rally for the top crypto.

Frenetic acquisitions by Bitcoin treasury companies are also stoking the belief in new highs for the asset. Led by Strategy, the companies are increasing their activity levels in the space, with DDC enterprises securing $528M for Bitcoin treasury.

However, new Bitcoin whales waking up after years have triggered fears of a mass sell-off, but on-chain data has dispelled the sell rumour. At the moment, the largest cryptocurrency is trading at $108K and is only less than 4% away from breaching its previous all-time high of $111,970.

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Aliyu Pokima

Aliyu Pokima is a seasoned cryptocurrency and emerging technologies journalist with a knack for covering needle-moving stories in the space. Aliyu delivers breaking news stories, regulatory updates, and insightful analysis with depth and precision. When he’s not poring over charts or following leads, Aliyu enjoys playing the bass guitar, lifting weights and running marathons.

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